Strategic planning is a powerful tool for small business owners that understand and value the process. For those entrepreneurs that are focused on growth, it’s an essential necessity for staying aligned, clear and motivated. When you can see past the short term into the future it makes everything you do all the more purposeful. Trying …
Getting clients is one thing, keeping them is something altogether different. The big question is how do you keep the clients you have but make sure they are satisfied, happy and coming back for more? GREAT QUESTION! While there’s a checklist of things you can do tactically, I’m going to share one strategy that will …
If you’re in business, you’re competing. There’s a lot of noise and in order to break through you have to get yourself noticed. That’s what marketing is all about — visibility. Unlike the politicians, celebrities, and radicals, most small business owners can’t afford to be stepped in controversy, loud mouthing, competitor feuds, and all the other …